Cooldown To Drop New “Tell Me How to Lie”

Cooldown is the professional name of singer, songwriter and multi-instrumentalist Indie Rock producer Cole Downing. After years of playing in bands throughout his hometown of Atlanta, Georgia, Cole has embarked on a new solo project. Although he has been making music since he was 11 years old, he just made his Cooldown debut in 2020 with the single “Hard to Find You.”

Since that time Downing has dropped a half dozen singles, each delving deeper into his unique sound. With a style that pulls from influences across the last 50 years of popular music, Cole creates Indie Pop and Rock that has an experimental edge yet manages to remain accessible. As a songwriter he ties seemingly disparate influences together with timeless Pop hooks and impressive instrumental chops.

For instance, on tracks like “Feeling Right” and “Dyin’ Land” Downing mixes 70’s psychedelia and proto-punk with 80’s New Wave vibes. Elsewhere, on track like “Hard to Find You” and “Give A Damn” he takes his sound into Neo-Soul and R&B territory. With Prince-like musical sophistication and Funk he connects decades of style. And like that of the Purple One, the Cooldown sound is rife with slick guitar playing.

On April 29, 2021 Cooldown will release the new single “Tell Me How To Lie.” Cole was kind enough to let us have a listen before the track hits stores. On the new song he conjures an experimental New Wave sound that brings to mind the genre’s pioneers like the late Talk Talk genius, Mark Hollis. The song features some smooth synthwave soul and plenty of Downing’s excellent guitar work.

“Tell Me How To Lie” will be available worldwide on all major streaming services on April 29. Click Here to pre-save the single. You can hear Cooldown’s “Feeling Right” on the Deep Indie Dive playlist, and check out the “Dyin’ Land” video below. Follow the links below the video to connect with Cooldown. Get on his socials and get in the loop on all of Cole Downing’s current and future projects.







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Cooldown on the Deep Indie playlists