CVG is a brand new hip-hop recording project debuting in 2023. The group’s founder and namesake is a veteran rapper from Hartford, Connecticut. With the release of their debut single, he is introducing not just a band, but an entire multimedia brand.
Castle View Global (aka constant vertical gain) is a music, fitness, apparel and digital marketing brand that utilizes technology to promote visual and audio motivation. The company’s mission is to inspire self care and uplifting self-awareness. On the musical end of things, the rapper works with in-house producer Kawika to shape a sound built on inspiration and positive vibes.
“Prove” is the debut single from CVG, released worldwide via all major streaming services on December 1, 2023. Ambient synths open the track as a classic soul vocal sample floats on the edge of the mix. Soon the beat drops on a slow reggaeton-infused trap beat as CVG steps to the mic with a melodic freestyle hip-hop love song.