We first met La’Ron in August of last year upon the release of his quarantine inspired single “Lockdown.” That song found the Brooklyn bred multidisciplinary artist collaborating with his friend and fellow singer Aisha J. The two took a lighthearted look at the most difficult year, with Pop vibes and a world beat.
As a singer, songwriter, dancer and choreographer; La’Ron’s art is often fueled by his observations of world events and social issues. His 2019 debut album “#AndThenItWasMyTurn” was an exploration of race, gender and sexuality in the modern age. On his first release of 2021, La’Ron takes a hard look at race relations in America. As a young black man living in the definitive American urban landscape of New York City, he is reporting from the front lines.
As I turn 30 I think about what it means to be Black, past and present.La’Ron
“Black Black” is the latest single from La’Ron, released worldwide to all major streaming services on March 4, 2021. The song is a no-holds barred, honest assessment of Black life in 2021. From a pulpit built on a lo-fi Hip-hop beat, deep rumbling bass and ambient instrumentation he sings, raps and preaches his sermon. With heart wrenching soul and unfiltered realism he sings of positive activism, “Marching with my brothers, justice for black mothers,” and frustration at its boiling point, “They’re putting targets on our backs with no breathing space. So we went to Target and burned down the place.” It is powerful, and it is real.
Check out “Black Black” below. You can also hear the song on the Deep Indie Beat playlist. Follow the links below to connect with La’Ron. Get in the loop on all of the current and future projects from this deeply talented young man.